Chipotle’s E. coli Outbreaks
February 22, 2016
In the past year, the popularity of the Mexican food chain Chipotle has soared, with millions of people across the nation enjoying Chipotle’s delicious burritos. Basking Ridge is no exception, as the Chipotle in town has become a place for numerous Ridge students to dine regularly.
However, in late October, during the peak of the local restaurant’s popularity, Chipotle closed 43 locations in Washington after finding strains of E. coli in their ingredients. This first outbreak of E. coli generated a wave of panic across the nation, with consumers wondering, “Is the food I’m eating safe?”
Soon after the first E. coli outbreak, a second strain was identified in late November and early December. This strain, linked to Chipotle locations in California, Minnesota, New York, Ohio, Illinois, and Maryland, affected at least 53 people. As of December 22nd, the FDA identified five new cases of the strain, linked to two specific restaurants in Kansas and Oklahoma. Overall, the outbreaks sickened at least 500 people in the United States.
In November, the company apologized for the outbreaks of E. coli, hired food safety consultants, tweaked cooking methods, and announced that it would temporarily close all its stores on February 8th for a company-wide food safety meeting. However, with an investigation by the Centers for Disease Control and Prevention still underway, customers continue to scratch their heads, wondering why Chipotle has not yet identified the source of the contamination.
Students at Ridge have mixed loyalties to Chipotle. Many fear eating there, unwilling to risk becoming sick. Anina Ku ‘18 comments, “Since the E. coli scare, I haven’t gone to Chipotle. It’s not worth the risk to buy food you can make at home.” On the other hand, others are not fazed by the recent health concerns and continue to enjoy Chipotle burritos.
A loyal customer, Allen Wang ‘19 asserts, “The recent news regarding E. coli in Chipotle’s food has not bothered me at all. Their food is too delicious.” Another student unperturbed by the outbreaks, Dilara Shahani ‘18, mentions, “Chipotle is a great place to eat because it’s close to where I live, inexpensive, quick, and pretty healthy for a chain restaurant. The E. coli scare did prevent me from going to Chipotle for a bit, but I just went about a week ago, and it was great. I could tell they were being very careful with sanitation and overall nothing has changed. I still love their food and the restaurant.”
Although many consumers still worry about the safety of Chipotle’s food, the company has assured the public that it is doing everything possible to identify the source of the contamination. Chris Arnold, communications director for Chipotle, insists that “the costs related to this [closing stores during lunch hours] are not our highest priority. Our priority is establishing Chipotle as the industry leader in food safety, and our employees play a key role in that.”
As a result, Chipotle has released lists of their new safety practices, including testing ingredients’ DNA, more thoroughly washing ingredients, replacing ingredients, extensively training employees, and providing paid sick leave to dissuade sick employees from coming into work. Chipotle’s E. coli outbreaks have increased food standards for restaurant chains everywhere; many companies are gaining awareness regarding the integrity of their food in order to ensure the safety for their customers. While some remain reluctant to return to Chipotle, many commend the food chain for taking measures in order to solve the issue as quickly as possible.
Amy Zhaang • Feb 29, 2016 at 2:13 pm
I don’t really eat Chipotle but many of my friends do so I understand that this is a big issue right now. Bolocco in Boston is very similar and has a wider selection for ingredients and is also very safe to eat. If you ever visit Boston and you enjoy eating Chipotle, give Bolocco a try!
Kalyani Pradeep • Feb 29, 2016 at 12:54 pm
I think Chipotle is safe to eat and it’s so good! It wouldn’t have reopened if it wasn’t safe. I think it’s fine.
Neha Patnaik • Feb 29, 2016 at 12:15 pm
I love Chipotle! its a go to food and it is sad that it is closing down! 🙁
Ben • Feb 29, 2016 at 11:48 am
As an avid Chipotle customer, I think that these series of e coli outbreaks hurts the public opinion of the business but given its popularity I think that it will still thrive in the current market. If we compare it to e coli outbreaks in other food chains like Taco Bell, it really put them under economic pressure but I don’t think it will affect Chipotle in the same way.
Vanshika Bhatia • Feb 29, 2016 at 11:28 am
I love chipotle! It’s been a coincidence that I haven’t been to chip since the breakout but tbh I m kind of scared of going. I just learned that there were cases in MN and that’s interesting because I used to live there!